ATOAI Online Members Meet – Adventure Enthusiasts, Gear Up!
ATOAI Online Members Meet – Adventure Enthusiasts, Gear Up!
   28 Feb 2025
  Online Meet
Organized By: ATOAI - Adventure Tour Operators Association of India
The Adventure Tour Operators Association of India (ATOAI) continues to drive industry growth and collaboration with its latest Online Members Meet, building on the momentum of the previous successful session in January. In continuation, ATOAI held its monthly online meet on 28th Feb 2025. This engaging meeting fostered meaningful discussions on key industry priorities, including safety, sustainability, and innovation in adventure tourism across India.

Key Initiatives and Announcements : ATOAI President, Mr. Ajeet Bajaj, outlined significant initiatives aimed at strengthening the adventure tourism sector:
·Participation in the Global Investors Summit in Madhya Pradesh to showcase adventure tourism opportunities.
·Introduction of satellite phones for adventure operators in collaboration with the Indian Mountaineering Foundation, enhancing safety measures.
·Training programs for adventure guides in partnership with the Hanifl Centre and the Ministry of Tourism.
· A renewed call for membership to enhance industry representation and participation.

Upcoming Events & Developments:
·Regional Responsible Adventure Tourism Guide Course: Scheduled in Itanagar from March 7th to 10th, 2025.
·Arunachal Adventure Conclave: An initiative to boost adventure tourism in the region, led by the Department of Tourism, Arunachal Pradesh, in collaboration with ATOAI and Aborcountry Travels & Expeditions.
·National Seminar on Adventure Tourism: A proposed event to bring together stakeholders for insightful discussions.
·Responsible Adventure Tourism Awards: ATOAI is in discussions with Outlook Group to recognize and promote sustainable adventure tourism practices.

Push for Standardization & Safety : In a major move to ensure safety and quality standards, ATOAI is working closely with the Bureau of Indian Standards (BIS) to develop comprehensive industry-wide safety and operational standards. Key steps include:
· Establishment of a dedicated Standardization Cell to oversee implementation.
· Formation of a Specialized Subcommittee for Adventure Tourism to define safety protocols, equipment specifications, and competency standards.

Member Engagement & Future Opportunities
Members were encouraged to participate in initiatives such as the Border Village Adoption Program in Arunachal Pradesh. Additionally, ATOAI actively engaged in the Odisha Travel Bazaar 2025, exploring future collaborations, including a potential 2026 convention in Odisha.

Continuing Collaboration
ATOAI remains committed to fostering industry collaboration through monthly member meetings, providing a valuable platform to exchange ideas, discuss emerging trends, and enhance collective growth within the adventure tourism sector. These gatherings aim to strengthen professional relationships and drive industry progress.

For more information and updates, stay connected with ATOAI!

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Mr. Ajeet Bajaj, President, ATOAI

Stressed that insurance is fundamental to responsible adventure tourism and advocated for proactive risk management rooted in trust and transparency.

Mr. Arun Srivastava, Joint Director General, Ministry of Tourism

Reaffirmed the government’s support for promoting insurance as a standard practice in the tourism sector.

Mr. Devesh Srivastava, Former Chairman & MD, General Insurance Corporation of India

Simplified key insurance concepts and highlighted its dual value for tour operators and travelers alike.

Mr. Dev Karvat, Founder & CEO, Asego Travel Insurance

Showcased innovative, tech-driven solutions that make travel insurance smarter, faster, and more accessible.

Moderator: Ms. Arshdeep Anand, Vice President, ATOAI

Led the discussion with clarity and precision, ensuring active engagement and thoughtful dialogue.

Key Takeaways

Insurance as a Norm: It must be a core part of travel planning—not a postscript.

Bridging Awareness Gaps: Stakeholders must work together to raise awareness across the sector.

Technology & Innovation: Tech is streamlining and personalizing the insurance experience.

Public-Private Collaboration: A shared vision between government and industry is essential for embedding insurance into the DNA of Indian tourism.

Participants hailed the webinar as “enlightening,” “solution-driven,” and “a must for modern tourism professionals.”


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